Marketing Materials

Help us find great Lab Teams!


GENERAL: A one-liner about Unreasonable Institute

Here’s a short blurb about what we do:

 
The Unreasonable Institute unites entrepreneurs with the potential to address major global problems. Problems like poverty, lack of education, and access to clean water. They then swarm them with hand-picked mentors, funders, and a global network to help grow their impact. Their goal? For each venture to impact 1,000,000 people.

 

GENERAL: A one-liner about Unreasonable Labs

Here’s a short blurb about Unreasonable Labs:

 
The Unreasonable Institute is on a mission to create major impact with hundreds of entrepreneurs in fifteen countries in 2017. The third year of Unreasonable Labs, a five-day accelerator program is taking off around the world.

 

TWITTER: Tweet one of these messages

If your audience is new to Unreasonable Institute:

Create an Unreasonable ecosystem for entrepreneurs in your region! @BeUnreasonable #scale #labs #socent bit.ly/1rSzpGx
Passionate about empowering entrepreneurs for social change? Start an Unreasonable Lab: bit.ly/1rSzpGx @BeUnreasonable #scale #labs

If your audience is familiar with Unreasonable Institute:

 
Are you passionate about bringing @BeUnreasonable to your region? Applications now open for Unreasonable Labs 2017! bit.ly/1rSzpGx

 

FACEBOOK: Share this on Facebook

If your audience is new to Unreasonable Institute:

Are you passionate about enabling entrepreneurship in your region to bring about social and environmental change? Unreasonable Institute is on a mission to find teams to bring its third year of Unreasonable Labs to even more countries and regions around the world, enabling local entrepreneurial ecosystems. Think this could be you? Check out:
http://bit.ly/1rSzpGx

If your audience is familiar with Unreasonable Institute:


Unreasonable Institute is on a mission to create major impact with hundreds of entrepreneurs in fifteen more countries in 2017, through the launch of our third year of Unreasonable Labs- five-day accelerator programs taking off around across the word. Do you know the team that would be perfect for this mission? Check out: http://bit.ly/1rSzpGx


EMAIL: Copy and paste (just add in the names)

 
Dear [name]—

Have you heard of the Unreasonable Institute? They are launching their third year of an exciting program called Unreasonable Labs that I wanted to share with you.

Unreasonable Labs launched in 2015 as a global experiment to establish five-day accelerators in 10-15 locations around the world with the goal of impacting hundreds of entrepreneurs. It was a great success, so Unreasonable is looking to expand further! Each Lab team gets access to the Unreasonable Playbook, brand, and HQ support to run a Lab in their respective city, country, or region. You can learn more here.

I’m reaching out because I think you should apply. The application is here, or you can reach out to Julia Fallman at julia@unreasonableinstitute.org for more information. You are just the person they are looking for to launch a Lab.

I hope you’ll check it out!

Yours unreasonably,

[your name]
 

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A VERY IMPORTANT NOTE OF THANKS

 
Finding great entrepreneurs and teams is the most important part of making the Unreasonable Institute work, and we couldn’t do it without your help! We are deeply grateful for your willingness to spread the word!